Hollis Sponsorship Bulletin

Specialist sponsorship agency Generate has launched a dedicated events division, Generate Events, with newly-appointed Sam Moqbel at its helm.  His brief is to add another dimension to Generate’s existing sponsorship and activation offering by delivering strategic and engaging events solutions for brands.
Sam Moqbel has over ten years award-winning experience in the creation, production and execution of large and small events internationally.  Commenting on the new development, Rupert Pratt, Generate’s Managing Director, said:  “Having created the highly successful Drambuie Pursuit and Sanex Beach Soccer Events, creating a dedicated events division was the natural next step for us.”